Influence of tiktok on teenagers: a case of Pakistan
Abstract
With the advancement of social media, Tik Tok has emerged as a critical player in this world of social media. Since its
inception, this social media giant has taken over the world, and the usage of this app has been quite popular among
teenagers.The rise in popularity of the TikTok app has led many to see its economic potential, and now more people,
especially teenagers, are gravitating more toward it. However, unfortunately, this content-creating platform is not free
of negativity. Many people abuse the liberty provided by such social media platforms, and it leads to a negative impact
on users.This paper studies how TikTok influences the lives of teenagers in Pakistan and its impact on their personality
and their mental health. The reviews of the users of this platform and parents' feedback about TikTok attained from
different studies have been used as primary data for this research. Teenagers spend all of their free time on the app;
thus, the majority of adults still need to be informed of its disadvantages. However, as teenagers spend more and more
free time on TikTok, it is important to consider the apps underlying implications. Discussions with teenager users
indicated that many had been approached or solicited by individuals in search of sexual services. Despite problematic
TikTok trends, the younger generation has used the medium to express themselves. In contrast, the older generation has
difficulty distinguishing between playful flirting and overt sexual solicitations.
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